You can’t manage what you can’t measure. A foundational truth for running a business, but why the obsession with stats in creativity? Stats tell a story but how accurate is that story?
Creativity is hard to measure and all along, there’s a constant miscommunication between finance and creativity, finance has won the round of requiring stats but that’s only because measuring creativity is HARD.
AI gives you more control, no more wait times, just input a prompt and viola! Everything that previously took a team to handle is now available.
But wait a mo… you’re in sales, you’re not a one-man startup. You want to SELL, that’s what gets you excited about your work, the stuff above is really NOT your job!
So instead of your sales team being out there getting sales, they’re doing a bunch of other stuff and trusting that AI is doing it right first time.
Yesterday I spent about 30 mins updating proposals for sales, yes, they have the template and they can update it themselves, but they know that I can do a much better job.
We all have enough tools we use to make our workday efficient, but no one really wants ANOTHER tool for job that isn’t theirs.